
Why standard e-commerce is not adapted to premium quality restaurants in this period.
With the first COVID wave, the home delivery exploded in Milan.
But as I already mentioned in a previous article, not all restaurants were ready.
With the second wave, the word has been spread to support our local restaurant, through online ordering.
Main claim being: "if you still want them to welcome you when it will be over, you should think about it now."
The philosophy behind is great and obviously pragmatic.
But is it sustainable?
Let me illustrate with my personal